3 Tips For Google’s Helpful Content Update

Has your website changed in ranking performance over the last few months? Have you been experienced reduced traffic, keywords, and ranking positions? This is almost certainly due to Google’s new algorithm update, the helpful content update. Thousands of websites across the web have reported decreased performance due to this algorithm update. So, what can you do to get your site ranking as effectively as possible? Many website owners are struggling to look for answers, but the team at Tolmer Group is here to help. Here are 3 tips for Google’s helpful content update.

Tip 1: Write Good Quality Content

One of the primary points of focus for any SEO strategy following the helpful content update is to write good quality content. Rather than writing spam content that attempts to include all of your target keywords, it is important to write blog articles and website content that is informative and useful to your target audience. Make sure you are adding good quality content to your website and you will experience a noticeable ranking boost for your website. A good tip would be to focus on answering questions or sharing helpful information about your business or your services and product offerings.

Tip 2: Focus On Relevant Content

It isn’t just important to write good quality content following the helpful content update, you also need to ensure that you are creating content that is relevant to your business. Only create content, blogs, and website copy that is related to your services or product offerings. Although this is particularly important following the helpful content update, it is a good idea for any website to make sure you are targeting the right keywords and offering the right content to your website visitors.

Tip 3: Improve Your Site Performance

Site performance has been growing in importance in recent years, and this was further elevated with Google’s helpful content update. In order for your site to rank effectively, you need to make sure it is providing users with the best possible experience. This means your website needs to be fast, fully responsive across all devices, and designed to be easy to navigate for users.

Having Issues After The Helpful Content Update? Contact Us!

Is your site experiencing ranking issues after the helpful content update? Are you following the 3 tips above and still not seeing the results you are looking for? Don’t panic, Tolmer Group is here to help. Our SEO experts can analyse your site to determine what needs to be done to improve your SEO strategy and get your site ranking again. Get in touch with our SEO experts today! We will generate a tailored SEO strategy for your site so that we can maximise your site’s SEO performance. Contact us through our website.

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